UK digital album sales hit 100m

Digital album sales in the UK have hit the 100m milestone as consumer spending continues to shift away from physical CDs to online downloads. According to new data released by the Official Charts Company and the BPI, digital albums now account for 34% of overall album sales, with demand for chart-topping artists Adele and Ed Sheeran driving this increase. This is a stark contrast to 2006, when records of digital sales began and album downloads made up just 1.8% of overall sales. While this is an important milestone for the record industry as it attempts to return to growth, previous reports from the BPI suggest that the rise in digital album sales is still not offsetting the losses incurred from falling physical sales, indicating that the industry still has a long way back to recovery.