Twitter powers up search to compete with rivals

Twitter is updating its search function in a bid to make it easier for users to find content they are looking for as it attempts to compete more closely with the likes of Google and Facebook in the real-time search market. The revamp includes features such as spelling correction, autocomplete, and related results, which includes similar hashtags and user names, as well as allowing users to only search within the tweets of people they follow. Twitter’s search function has long been criticised, but with social media sites rapidly moving into a space traditionally dominated by search engines, Twitter is now looking to harness the millions of updates posted by its users every day to drive a powerful real-time search tool. The move is also designed to boost Twitter’s revenues, with the firm able to sell ads alongside its search results, as it attempts to mature its business and develop its business model.