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TOP 5 INVESTMENTS: TrialPay, Flipkart, Zalando, Airbnb, Domo
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TRIALPAY
Operating in 180 countries, e-commerce payment startup, TrialPay, claims to have 100m users (of which 70m are active every month) and 10,000 merchant partners. It has an innovative approach to online advertising with a simple starting premise: the firm gives consumers a free item in return for them buying or trialling another product from one of its partners. The most interesting feature of the USD40m funding round it has just raised from Greylock Partners, DFJ Growth and others is the strategic participation of Visa. Like its investment in Square, this is more evidence of Visa's commitment to exploring new methods of mobile payments. Many of TrialPay's offers are related to virtual currency in online games, and complementing this Visa also bought casual gaming payment startup, PlaySpan, last year for USD190m. [Read More]
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