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StyleHaul nets USD4.4m for YouTube fashion 'gurus'
Video network StyleHaul has raised USD4.4m in a Series A funding round led by RezVen Partners. The LA-based company promotes fashion and beauty 'guru' vloggers through its YouTube channel, who provide tips, information and recommendations to shoppers. The all-female senior management team claims Stylehaul has "experienced explosive growth", increasing subscribers and views by 26% per month since launching in February 2011. The company will use the funding to expand its original content offerings and to develop its sales efforts.
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